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STUDENT MARKETING GUIDE

Welcome to our Student Marketing Guide page; we trust you will find it a handy reference guide for brain storming new ideas and innovative marketing strategies which you can implement at low cost at any point in the academic calendar.

It’s packed full of targeted ideas to help you drive your brand forward with real impact, into the hands and minds of 2.5 million appreciative student customers during their daily lives, both on and off campus. Please visit this site when you need to plan, cost and implement your activity.

Experiential Student Marketing Services

Experiential & Roaming Product Sampling	Live Events & Brand Experience	Touring Student Road Shows

Let thousands of new customers try your product every day, alongside your key messages and branding using our low cost roaming sampling teams, or from an even higher impact fully branded experiential sampling unit.	Immerse students with a mix of your brand's products, visuals and attitude with an engaging, memorable experience that creates loyalty and sales. We help devise, design, create and implement your experiential marketing to students.	Tour your event unit using our tour management team who arrange all of the campaign planning, logistics, health and safety, space bookings, set up, take downs and by utilising local promo staff, we will also reduce your costs.

Face to Face Student Marketing Services

Leaflet & Poster Distribution	Student Brand Ambassadors	Product Demonstrations

Hand out your marketing collateral using well briefed, enthusiastic brand ambassadors positioned on busy walkways in front of campuses, specific faculty buildings, through student accommodation and at night across student area pubs.	Infiltrate your communication deep into student communities using low cost grass roots marketing, implemented by fully managed, accountable student brand ambassadors working to an intelligently devised schedule of tasks.	Showcase your product's capabilities using brand ambassadors, trained to demonstrate the technical features and sell in the benefits with well devised sales scripts, which create interest and generate sales for your brand.

Non-Traditional Student Marketing Services

Street Theatre & Costumed Characters	Clean Graffiti, Stencils & Stickering	Data Capture & Market Research

Engage students with creative and memorable activity that generates a real buzz around campus using specialist teams of performance artists able to bring characters to life and play out mini dramas to communicate your brand's messages.	Clean graffiti and ambient media displaying your brand's messages, logos, website urls and calls to action can be positioned across a mix of targeted student locations to reach students where they see it during their daily routines.	Create new customer databases, with mobile numbers, emails and profiling info using our teams of field staff who engage and entice students using competitions, rewards or just their own charm in exchange for their data.