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Services Field Marketing Product Sampling Roaming Sampling Squads

Roaming Sampling Squads

Link Communication provide roaming "tactical" sampling squads to hand out your product samples in any location which attracts the highest numbers of your ideal target audience. In many of these locations, this can be done without having to pay for the expensive permission costs of a static sampling event area by using roaming sampling teams. This method of "tactical, roaming sampling" saves thousands of pounds (per day) by negating the need to pay for expensive permission costs at each of the sampling locations.

Two girls and a boy with FMCG samples during a roaming sampling campaign

Roaming sampling teams are ideally suited to when the items being samples can be transported without extensive on site preparation, so the use of a static event area is not necessarily an integral part of the activity. These roaming sampling squads can still be fully branded in eye catching uniforms , complete with branded serving bags and product display trays. The vast majority of product samples can be distributed in this way and even the types of products which do require advance preparation (such as the chilling or heating of drinks) can be accommodated with the use of a suitable support vehicle on hand to re-stock the teams through their shift.

A girl and a boy giving FMCG samples to a student

Roaming sampling squads can be used in a wide array of locations, and you are often free to plan in locations which might otherwise be hard to reach or be cost prohibitive.

PLEASE VIEW THE LIST OF LOCATIONS TO THE RIGHT - For a summary review of promotional sampling locations and a range of related CASE STUDIE, for each of the location types.