Product Sampling Logistics & Preparation

Haulage & Storage

You will need to know the bulk packaged sizes of your samples, to properly calculate the number of cases, cartons, pallets, and subsequent transportation and warehousing required for the movement and storage of your sampling stock. Once the heavy haulage of stock is arranged, the samples then need to be moved onto the activity location and kept on site while the campaign is live. This often requires the use of onsite support vehicles, which may need to be separate to the more visual, sampling van.

Refrigerated & Frozen

If sampling chilled or frozen food samples, or food produce that is stored at temperature, your advance planning of logistics may need to tap into a network of regional specialist food storage depots that can accommodate your stock prior to activity commencement. This low cost facility stretches across the country and provides the teams with the ability to replenish stock at the most cost efficient way to minimise running costs.

Heating & Cooking

Catering for large volumes of cooked or heated samples on activity location needs detailed planning to factor in the efficient production of produce that delivers the high quality of customer experience that you want to achieve with every single interaction. You need to be certain that the equipment selected is suitable for catering for thousands of hungry recipients on a wet and windy day, which might be different to that in a factory or a domestic kitchen.

Hygiene & Food Safety

Sampling teams who are responsible for any aspect of produce preparation need to have up to date Food Hygiene Certification. This paperwork, along with the approved health and safety method statements, public liability insurance documentation, promotional permits, letters of authority and food safety control check sheets, all need to be kept up to date and available for inspection on the day.