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Services Field Marketing Product Demonstrations

Product Demonstrations

Certain products sell far better when they are taken off the shelves and demonstrated in order for customers to see their capability.

Experienced Product Demonstrators

Our experienced sales and product demonstration staff will show off your product’s key features, allow potential customers to interact with it and test it out to remove the risk factor of buying something they don’t fully understand.

Product Demonstrations at Any Location

We organise product demonstrations in a wide range of locations. They can happen in selected stores such as DIY warehouses (demonstrating tools both inside on aisle or outside in car parks). They happen in shops which retail technology products such as digital cameras, PDAs, sat navs, etc. The product demonstrations can also happen in other "tactical" locations, relevant to the target audience. This might mean conducting the demonstrations in train stations, office areas, universities, night clubs, festivals, tourist attractions - or where ever is right for the product being demonstrated.

Store Staff - Product Training

While in store, the product sampling teams also spend time explaining the products to the everyday store staff, so the impact of their presence is felt long after the campaign has moved on.

In addition, the demonstrators can also be used to ensure accurate POS compliance - and where requried, report on compeitor displays.

Case Studies: Earlex / Gardena EasyMove

Product Demonstrations, Product Demonstrators