1 FLAGSHIP SUPERMARKETS
- STRENGTHS: Strong, immediate & long term measurable sales yield, with affordable site fees
- WEAKNESS: Only permitted in Tesco, Waitrose, Booths and some other supermarket chains
- OPPORTUNITIES: Present your brand to all shoppers on arrival, create huge sales uplifts using FSDUs in foyer
- THREATS: Getting your first listing is only a ticket on to the battle field; then you have to start fighting!
EXAMPLE: In front of Tesco Extras on Friday and Saturday daytimes: www.tesco.com/groceries/
Interested to find out more and chat some ideas through?
To be honest, we do love a good beer at Link Communication –
and want to use our 20 years of sampling experience to help ambitious beer brands like yours grow.
If you’re open to some refined ideas which are tailor made
to suit your own brand’s growth goals and budgets;
pick up the phone or get in touch for a chat.
No hard sell – just expert advice and a scalable campaign plan for your review.
Maybe over a beer!?