Mystery Shopping

Intelligence gathering is an essential business tool which can tell you what is happening both in your own stores and in those of your competitors. Our nationwide field marketing teams can give you a snapshot of what’s happening anywhere in the UK at any given point.

Specialist Retail Intelligence

The intelligence gathering work is done either covertly or overtly, depending on what you are trying to achieve. The mystery shoppers can enter the locations as your undercover intelligence gatherers or introduce themselves as being from head office.

Reporting Results

The mystery shoppers will fill out questionnaires, take photographs and complete site surveys of all locations visited. Our head office team will then collate all the information into a detailed report for you to review and use in your retail strategy.

Case Studies: Levi’s