Following a number of successfully executed small scale campaigns, we decided to brief Link Communication on a much larger scale campaign. They provided us with a very thorough campaign plan and a cost effective strategy outlining how the nationwide campaign requirements of organising high impact, experiential brand engagement across 100 stores could be completed within the intensive three week time scale which we needed to achieve.

The intelligent way in which the campaign was managed was also clearly evidenced by their comprehensive team training session, close venue management and weekly reporting, providing us with a useful stream of relevant campaign information. Each time we inspected the teams in action first hand, their teams of brand ambassadors were always very enthusiastic and clearly communicated the core messages with each interaction.

I have no hesitation in recommending them for other companies who are looking to outsource and widen the scope of their experiential activity.

Bespoke Foods first utilised Link Communication to sample French's Mustard at a series of large scale family fun day events which we had sponsored. During this initial process, they were extremely useful in guiding us through the myriad of options, helping us to pin down a plan that maximised our impact within restrictive budgets.

Both their head office team and the brand ambassadors which they supplied us with were incredibly enthusiastic and helped us to deliver the activity seamlessly. We've were so impressed with working them, that we've already partnered with them again across our other brands, on larger scale nationwide sampling campaigns.

We tested Link Communication's direct sales and product demonstration teams in Boots, for our My Elos ™ hair removal system. They helped us refine the campaign plan, selected appropriate brand ambassadors, helped organise a great sales focussed team training session and guided us through what we could expect at each stage.

Their in store teams were able to hit the ground running, consistently smashing our sales targets and selling out of stock across the range of stores. Throughout the extended duration of the activity, their field teams have always been reliable and the communication with the campaign management has been professional throughout.

The results with Boots have been amazing as their sales results have helped us to grow our market share and substantially increase our credibility with our first choice retailer. Even the store managers and retail account managers have commented how well trained Link's staff were and how confident and competent they have been in securing sales. We are already planning on expanding the campaign across Boots and at other targeted locations, with the assistance of Link Communication.

Pierre Fabre have used Link Communication's teams of professional product demonstrators to drive sales and introduce our range of premium skin care products to new customers.

They have successfully implemented nationwide activity at up to 40 stores simultaneously; staffing with well briefed, enthusiastic representatives who were an ideal fit for our brand. Based on the positive experiences I have had using them, I have recommended them to other companies within my industry and intend to keep them as my preferred agency in the future.

After successfully working with Link Communication indirectly for our large scale sampling activity at simultaneous Comic Relief fund raising events, we decided to trial their services directly to drive sales through supermarket sampling.
Despite the restrictive budgetary constraints, Link Communication were able to deliver a high impact, experiential sampling campaign, representative of the premium quality experience of both the Gordon Ramsey name and of Seriously Good Sauces.

They were able to deliver professionally managed, stress free implementation of activity, over an extended on-going basis. In addition, the sales results were incredibly impressive, with average sales uplifts upwards of 700% across one chain of supermarkets during the week of activity with long term sustained uplift of 15% across another chain of multiples.
I am now planning to incorporate their services in the coming year's brand growth plans and would recommend them to other potential brands who are considering doing the same.

Air Marketing have been very pleased with the activity, the calibre of promotional staff, the head-office service and the all-important results have all been fantastic!

Jaswa have already said that they'd like to consider doing this activity again and from an Air Marketing perspective it's definitely an activity we'd consider putting forward to other clients in the future.

When two leading brands of premium pet food (James Wellbeloved and Royal Canin) decided to reach a mass consumer market they decided to test the capabilities of Link Communication, initially with a small sampling campaign.

Link Communication took great care in understanding the product, briefing their field staff and even provided brand ambassadors who were pet owners or animal lovers. They immediately returned amazing results in terms of quality of interaction with potential customers and hitting the high levels of audience reach they had predicted we could achieve by using their well organised teams.
Since the initial test, we have now run a number of other successful campaigns, with Link Communication taking the lead in all aspects of planning, setting up and managing our consumer sampling activity programmes. I have no hesitation in recommending them to other companies considering using an external agency to conduct their sampling activity.

I have always found them very reliable, responsive and able to deliver on their promises. Their campaign has helped us grow the brand substantially;

and even the direct sales they made on our behalf significantly contributed towards the running cost of the sampling exposure.

We have used Link Communication to promote and provide a product sampling campaign for Comic Relief and their Seriously Good Sauce range created by Gordon Ramsay at a variety of events and locations.

I previously organised sampling activity in-house, but after working with Link Communication and seeing how they were able to organise everything for Sputnik, I will not be looking back! They were constantly very professional and able to organise every aspect of a sampling campaign. This included artwork, print, sampling equipment, promotional uniforms, staffing, event logistics, right down to the nitty-gritty health and safety forms. They have always been able to work to very tight deadlines and made sure everything ran perfectly, I will definitely be using them again!

Link Communication impressed us throughout the recent Real Crisps campaign by showing a detailed understanding of our brand direction and the range of critical campaign issues. The strategy they implemented entirely fulfilled the brief within a tightly controlled budget.

The teams of brand ambassadors who were critical in bringing the activity to life and communicating the brand proposition to both consumers and targeted journalists were all extremely professional, engaging and well aware of the brand and wider the campaign objectives. Both the sampling and the media coverage results generated with the help of our PR agency, over delivered against our expectations for the overwhelming amounts of positive media coverage it attained.

Sampling of this product to consumers was critical to drive trial of the new product, and in turn to increase market share during the Winter season.

We decided to place the responsibility for the distribution of 280,000 placebo taste samples with Link Communication. Their detailed proposals and professional communication throughout the campaign assured us that they were fully able to deliver the kind of high impact, high volume taste sampling campaign we needed, at a competitive price.

Both during and after the activity was complete, their campaign management team and post-campaign reporting were outstanding. We will be highly recommending other Reckitt Benckiser brands to use Link Communication services.

Strepsils Warm Lozenges for sore throats. Always read the label.
SP-UK-154-10

I have used Link Communication for a number of campaigns. The most recent was in-store sampling for Aunt Bessie's. I have always found them to be totally professional, able to come up with great ideas and work to tight budgets.

The campaign for Aunt Bessie's saw stock selling out at all stores with an uplift in sales of over 120%, securing a nationwide listing for the product following the initial regional trial. I would have no hesitation in using them for future campaigns.

This is the first time I have worked with Link Communication but I know some of my colleagues have used them at other locations.

I had initially contacted a few other agencies but the way Link Communication provided me with the costed proposal the suggestions they gave me in targeting my audience, I had no hesitation in choosing them to carry out by campaign. The reporting back they gave me with areas covered, including photographic evidence, further endorsed my choice. I am thoroughly happy with the results and will be using their services again for my summer campaign.

We recently awarded Link Communication responsibility of promoting the AA's new Home Emergency Response service, via a targeted leaflet distribution campaign, using costumed staff in AA branded sleeping bags to amplify the above the line TV adverts featuring John Cleese.They helped us visualise and create the highly unusual, eye catching costumes, organised the location mapping, on street leafleting permits and briefed the field teams so they could enthusiastically bring the promotion to life.

We are pleased to say that they helped the campaign to be a huge success, working to extremely tight timescales and in many cases in extreme weather conditions. Their campaign management was outstanding with regular activity feedback, team tracking and great photographs with the teams in action which we have been able to utilise in our company wide internal communication.

The activity reporting and close account management made us feel that we were getting great value for money and that they had really understood our requirements. We would have no hesitation in re-using or recommending them for future activity.

I initially decided to use Link Communication after a positive referral by a colleague for door to door notification, in which we have a legal requirement to inform local residents of scheduled civil engineering work. Despite previously mixed performances with less reliable companies we had historically struggled with, I have always been overwhelmingly impressed by Link's professionalism.

Throughout the time I have used them, they have provided me with useful campaign planning advice, detailed coverage mapping and a schedule of work which has been adhered to exactly as they said it would be. Following each activity, I also received a concise report with photos and feedback from the delivery teams. I would be pleased to recommend them to my colleagues or other agencies looking for a reliable leaflet distribution partner.

We have used Link Communication for over 18 months now to carry our all our door to door activity promoting our various portfolio of gyms.

They have always come back with reports, coverage lists and photographs within a week of the campaign finishing, and where we have had queries they have been able to answer or rectify with a very short timescale. Although Link Communication may charge us a little bit more than other companies I have found in my experience that this out ways the issues I have had in the past using cheaper alternatives.

We recently used Link Communication as a test to promote our new store opening with a goodie bag and leaflet distribution campaign, to shoppers and local area business to the newly launched supermarket.

The staff we were supplied with were fully briefed, knew about our opening offers and were excellent brand ambassadors. We would definitely use Link Communication again when we next consider promoting our brand.

We recently used link communication for merchandising activity simultaneously across 50 Holland and Barret stores. They were successfully able to complete the entire activity with just a two day timeframe.

The reporting they provided back to us within 24 hours allowed us to speak to our buyer and identify improvements which could be made. We intend to use Link in the future for a national sales promotion within other multiple stores across the UK.

Imagination initially used Link as a test campaign to demonstrate and sell our Battle of the Sexes game in the run up to Christmas in a number of John Lewis stores. The response was fantastic the games sold out at every store and more importantly the public really engaged with both Link staff and our product. We have now taken Link on board to run our "Summer Seaside Campaign" showcasing a number of our games, increasing awareness and driving sales.

I was initially worried about the cost of investment, however Link have done wonders with our tight budgets, coming up with great ideas, but more importantly letting me see an increase on my sales. A big thanks to the team at Link.

I haven't had a chance to thank you. I think your service has been exceptional, and you've done your job very effectively. Let's catch up later in the week, but it suffices to say that this is a job well done.

Link Communication were awarded the nationwide experiential sampling campaign for Kepak's Ugo's Deli Cafe Panini, after a five way pitch by demonstrating they had both expert ability to deliver the campaign and a very tight handle on maximising the impact from our available budget.

Throughout the course of the 18 week campaign I found them great to work with; extremely committed, able to react quickly to capitalise on new opportunities and provide us with the insight of how the campaigns can and should be undertaken. Their innovative approach has also had a tremendous impact on both extending our audience reach (with over 250,000 hot samples handed out) and driving sales uplifts of over 40%.

Case Study: Kepak

We have used Link Communication for a number of campaigns the most recent was a gift wrapping and brand awareness campaign for our client Spitalfields Market. Through a targeted hand to hand leafleting campaign they drove footfall to the market whilst offering a gift wrapping service to customers throughout December.

Link always managed to work to tight budgets, providing us with feedback throughout the activity and driving fresh footfall to the market. Our client is extremely happy with the outcome.

Link were a pleasure to deal with - responsive in setting up the job and their teams were effective at dealing with the public and worked hard all day. We will be using their services again.

We utilised Link Communication's services to demonstrate our newest range of products and generate qualified new business leads at an important trade show. Previously, we'd always attended these events ourselves, assuming that we could do it better in house than using an external agency. However, the staff training plan that they put together for us, along with their incredibly bubbly, confident and enthusiastic staff really impressed us.

Even with the tight budget restrictions, they planned an affordable campaign for us, allowing us to generate huge impact for our big launch. I am pleased to say that our faith in their ability to deliver was well founded, as the campaign proved to be a great success. Their team of brand ambassadors worked tirelessly in promoting the products and making valuable contacts for new products from the range of potential customers they approached. We are already planning our next campaign with them, using their demonstration staff to help us drive sales within a national retail chain in which we have recently been listed.